Basic Infomation
Department:
Alibaba Group
Degree:
Bachelor
Work Experience:
5 year
Job Description
Responsibilities
- Plan, execute and manage category marketing campaigns by defining target user segmentation and running efficient marketing channels
- Collaborate with merchandizing team, in-app marketing team and other cross-functional teams to synchronize category-driven marketing methods
- Monitor and adapt to industry trends, competitor strategies, and market shifts to identify new growth opportunities
Position Requirement
Qualifications
- At least 5 years of experience in marketing, with hands-on experience managing various marketing channels
- Strong analytical and problem-solving skills, with experience in interpreting data and providing actionable recommendations
- Excellent organizational and project management skills, with the ability to multitask in a fast-faced environment
- Outstanding communication and teamwork skills
- Proficient in English or Chinese
Preferred qualifications
- Experience in the e-commerce industry
Report job