Overview of job
As the Media Planning Manager, you will be dedicated to servicing the global and local client, including communication plan development and account management in general. Your primary responsibility will be to gain the trust from clients and manage projects broadly, as well as supporting clients as demand requires.
Over 7 years experiences in Media Planning, fluent Korean and English is required.
At GroupM APAC, our people are our strength, which is why fostering a culture of diversity and inclusion is important to us.
Reporting of the role
This role reports to the team lead and the Team Leader (Director).
3 best things about the job:
1. Opportunity to work for a well-known international brand in the luxury industry, FMCG and etc.
2. Work with talented colleagues across various media disciplines across the on/off lines.
3.You’ll be working closely with multiple stakeholders within the GroupM network, giving you exposure to both client-side and Group-side regional leadership
In this role, your goals will be:
In three months:
- Been brought up to speed on GroupM servicing processes and best practices – you will be ready to face the world largest client with confidence.
- Been exposed to all related stakeholders, and you will start managing on/offline media planning process against briefs from the designated client
- Been satisfactorily commented by internally and externally that you’re well on-boarded.
In six months:
- Stood as the dedicated media planning manager for the client.
- Drive strong analytical skills with consideration to company/client objectives
In 12 months:
- Successfully serviced your respective client engagements, earning client compliment to another projects' worth of agency retainership
- Built out your incremental business pipeline with additional GroupM products and service offerings
What your day job looks like at GroupM:
- Assist in the development of media plans that specify which forms of media will be used to effectively reach the target audience, including emerging media tactics
- Establish and lead strong collaborative communication internally and with all other agency partners so information is efficiently and effectively shared (with digital and buying)
- Make decisions on the best form of media for specific campaigns and create offline budget guides to allocate investment against each touchpoint
- Develop the quarterly and annual media plan
- Assist in maintaining budget updates and spread sheets
- Report competitive analysis
- Generate analysis of market performance
- Billing Reconciliation
What you’ll bring:
- Strong verbal and written communication skills in English and Korean
- Sufficient knowledge on Korea media landscape and understanding about media planning
- Natural curiosity and desire to learn new media, trend, and technology
- Professional MS Office skills including Excel and PowerPoint
- Experience in developing and implementing analysis and reporting strategies
- Project management; ability to manage multiple projects across critical yet often fluctuating deadlines
- Strong analytical skills with consideration to company/client objectives
- Experience with new/emerging media, a plus
- Bachelor's Degree or equivalent
About South Korea
GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity – it’s about belonging. We celebrate the fact that everyone is unique and that’s what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with.
